Dior, a favourite of the rich and glamorous for many decades, is a master of feminine, luxurious and sophisticated style. Dior is a French fashion house founded by Christian Dior in 1946, which found instant fame with its first collection. Coined the New Look, it was a joyous feminine range starkly contrasting the frugality of the war years. Dior is credited with making Paris a fashion mecca and establishing the first luxury ready-to-wear shopfront. Â Following Christian Dior’s early death in 1957, the house has had many distinguished artistic directors including Yves Saint Laurent and John Galliano.